Marketing / Social Media Manager

We are looking for a creative, motivated, and driven Marketing & Social Media Manager to help grow our brand, increase customer engagement, and drive traffic both online and in-store.

The ideal candidate is someone who understands social media, knows how to create engaging content, and is comfortable being hands-on. This position will be responsible for developing and executing marketing strategies, managing our social media presence, creating photo and video content, and helping build a consistent and recognizable brand.

We are looking for someone who can take an idea and turn it into compelling content—not someone who simply reposts existing material.

Responsibilities

• Develop and execute social media and marketing strategies
• Manage the company's social media accounts, including Instagram, Facebook, and other relevant platforms
• Create engaging short-form video, photography, graphics, captions, and other social media content
• Plan and maintain a consistent social media content calendar
• Film and edit videos for social media, advertisements, product features, and promotional campaigns
• Write engaging captions, promotional copy, emails, and other marketing materials
• Monitor social media trends and identify opportunities to increase engagement and reach
• Respond to comments, messages, and customer interactions in a professional manner
• Develop and manage paid advertising campaigns across platforms such as Meta and Google
• Track marketing and social media performance and use analytics to improve results
• Help promote products, promotions, events, and company initiatives
• Assist with in-store marketing, signage, promotions, and special events
• Maintain a consistent brand image and voice across all marketing channels
• Research competitors and identify new marketing opportunities
• Work closely with management to develop new campaigns and promotional ideas
• Stay current with changes to social media platforms, algorithms, trends, and best practices

Pay: $17.00 - $25.00 per hour

Benefits

• Employee discount
• Flexible schedule
• Paid time off

Application Question(s)

• Do you have firearms experience?
• Are you at least the age of 21 or over?
• Do you have marketing experience?

Work Location: In person