Marketing Coordinator

This job was posted by https://www.kansasworks.com : For more

information, please see: https://www.kansasworks.com/jobs/13386452

• *JOB PURPOSE**

Marketing Coordinator assists in the planning and execution of marketing

campaigns including direct mail, broadcast media, print, outdoor

Entertainment, Promotions, And Other Relevant Marketing Functions. In

conjunction with the marketing team, track and analyze customer data to

determine the results of campaigns, promotions, and events. Present and

cultivate a positive image at the casino and in the community.

• *KEY RESPONSIBILITIES AND ACCOUNTABILITIES**

1\. Understands the Players Club functions, promotions, direct mail

campaigns, and other related special events; can relay the details to

the casino and patrons.

2\. Assists with promotions, special events, entertainment, direct mail

campaigns, budget, and executes relevant tactics.

3\. Assist in the development, management, and resource coordination of

all promotions (including One Link Bonusing and Loyalty Kiosk), programs

and special events.

4\. Communicates and implements promotional programs; tracks and

evaluates special events and promotions.

5\. Understands and promotes the rewards and benefits of the Players

Club functions, promotions, and other related special events, can relay

the details to employees and patrons.

6\. Assists in the overall execution of marketing strategic plans,

tactics and campaigns.

7\. Assists in the production print, broadcast media (TV and radio),

outdoor, social media and other media tactics and deployment.

8\. Assists in the execution of promotional programs, tracks and

evaluates both on and off property special events and promotions.

9\. Responsible for knowing and understanding the Players Club database

tracking system and functionalities as it relates to player development

and players club.

10\. Assists with invoices, accrue outstanding invoices, work with

Purchasing regarding purchase orders and ensure accuracy of items

received and/or ordered.

11\. Orders promotional and marketing products and materials for casino,

promotions, and players club.

12\. Maintains the Marketing Department promotional and marketing

materials inventory in compliance with company and department policies

and procedures.

13\. Assists in monitoring and researching performance and provide

feedback on effectiveness of direct mail campaigns, player programs, on

and off property promotions, and all media (broadcast, print, and

outdoor). Discover elements will include incremental/decrement impact,

trends, potential increase for spend and improved performance

opportunities. Develops and coordinates standard and/or custom reports

including Pro- and Post-Formas for promotions, programs, special events,

as required.

14\. Provides superior internal and external guest service.

15\. Performs additional duties and responsibilities as necessary or

assigned by Marketing Manager.

• *JOB QUALIFICATIONS**

To perform this job successfully, an individual must be able to perform

Each Essential Duty Satisfactorily. The Requirements Listed Below Are

representative of the knowledge, skill, and/or ability required.

1\. Bachelors degree in marketing or in a related field.

Casino/marketing Experience Is Preferred.

2\. Must be extremely numbers oriented and computer literate with

superior spreadsheet skills.

3\. Must be proficient in Outlook, Word, Excel, and PowerPoint (Office

Suite) with strong aptitude for computer applications.

4\. Ability to hand multiple projects concurrently with accuracy and

meet deadlines.

5\. Must have strong attention to detail and able to manage time

effectively.

6\. Must be reliable, punctual and cooperative with co-workers and

managers.

7\. Maintain a professional and even tempered demeanor in a high stress

environment.

8\. Must excel at customer service.

9\. Ability to work in areas containi g high noise levels and second

hand smoke.

• *LANGUAGE AND COMMUNICATION SKILLS**

1\. Speak and communicate effectively with individuals and before groups

of people.

2\. Ability to verbally communicate using appropriate English standards

of language.

• *MATHEMATICAL SKILLS**

Ability to accurately calculate figures and amounts and perform

mathematical functions applicable to business needs.

• *LICENSING**

Must be able to qualify for any and all licenses or permits required by

local, State, Federal and/or Wyandotte Nation law.

• *PHYSICAL REQUIREMENTS**

The physical demands described here are representative of those that

must be met by an employee to successfully perform the essential

functions of this job.

1\. Ability to lift, push, pull, or carry 50lbs in emergency situations.

2\. Ability to function in a smoking environment.

3\. Employee smoking is restricted to outside location and during break

times.

4\. Specific vision abilities required by this job include close vision,

distance vision, peripheral vision, depth perception, and the ability to

adjust focus.

5\. The noise levels in the work environment are c